The 2024 Holiday Calendar Occasion Calendar to Plan Promotional Giveaways

When it comes to creating the perfect promotional campaign around holidays and days of observations, planning ahead is the number-one rule. A good holiday calendar will prevent you from missing out on opportunities. With our 20 years of experience in the promotional products industry, we’ve put together a 2024 US Holiday Calendar so you’ll never forget a special date or approaching occasion. 

Remember to order ahead to account for production and shipping. We recommend ordering 3-6 weeks ahead of your desired event date. Our calendar helps you prepare for all the upcoming special days and dates in 2024, including public and religious holidays.

Breakdown of the 2024 US Holiday Gift-Giving Calendar

January

Recapping and reflecting on the previous year's gifts is good to do when January rolls around. Consider the holiday gift ideas that were a big hit last year and which gift ideas may not be worth repeating during the 2024 holidays. There are two major national holidays in January:

• Jan 1 — Monday, New Year's Day 
• Jan 15 — Monday, Martin Luther King Jr. Day
• National Eye Care Month — celebrate with promotional sunglasses (opens in a new window)!

February

February is a good time to start researching and brainstorming gift ideas for all holidays to come. This month will bring:

• Feb 2 — Groundhog Day
• Feb 11 — Sunday, Super Bowl — Football giveaways, catering/kitchen, tailgating
• Feb 13 — Mardi Gras — Beads! (opens in a new window) 
• Feb 14 — Wednesday, Valentine's Day – Find the perfect Valentine’s theme giveaways (opens in a new window)
• Feb 19 — Monday, Presidents' Day
• Feb 22 — School Bus Driver Appreciation Day
• American Heart Month
• Black History
• Children's Dental Health Month

March

March is the kick-off month for a lot of upcoming national holidays. Create a budget and set aside funds for giveaways you know you will be buying in the near future. Holidays in March include:

• Mar 1 —Friday, Employee Appreciation Day (opens in a new window) – Appreciate hard work with gifts for co-workers and employees
• Mar 6 — Dentist’s Day (opens in a new window)
• Mar 8 — Friday, International Women’s Day
• Mar 10-16 — Patient Safety Awareness Week
• Mar 17 — Sunday, St. Patrick's Day
• Mar 31 — Sunday, Easter Sunday – Be sure to pick up Easter gifts and all the goodies for an Easter basket or family dinner
• American Red Cross Month
• Nutrition Month
• Women's History Month

April

April 2024 does not regularly have any major US holidays, so it's prime time to begin purchasing gifts for special occasions in the upcoming months. However, there are a few gift-giving dates on the all-holiday calendar:

• Apr 1 — April Fools Day
• Apr 7 — World Health Day
• Apr 11, Wednesday, National Pets Day (opens in a new window)
• Apr 15-19 — Health Info Professionals Week
• Apr 22 — Earth Day
• Apr 21-27 — National Volunteer Week
• Apr 24, Wednesday, Administrative Professionals Day
• Stress Awareness Month — The perfect time for stress balls! (opens in a new window)

May

May is a month of blooms and much-needed sunshine in a lot of places, and it's also time to remember Mother's Day and graduation gift ideas. The important dates in May include:

• May 5 — Sunday, Cinco de Mayo
• May 4 — International Firefighters’ Day
• May 5-11 — Public Service Recognition Week
• May 6 — Monday, National Nurses Day 
• May 6-12 — National Nurses Week (opens in a new window)
• May 7 — Tuesday, National Teacher Appreciation Day (opens in a new window)
• May 12 — Sunday, Mother's Day (opens in a new window)
• May 12-18 — Nursing Home Week
• May 12-18 — National Hospital Week
• May 19-25 — National EMS Emergency Medical Services Week
• May 27 — Monday, Memorial Day 
• May 27 — National Sunscreen Day (opens in a new window)
• Bike Safety Month
• Mental Health Month
• National American Stroke Month

June

With summer in full swing, don't forget Father's Day and summer barbecue gift ideas.

• Jun 3 — World Bicycle Day (opens in a new window)
• Jun 11 — International Day of Play
• Jun 14 — Flag Day
• Jun 16 — Sunday, Father's Day (opens in a new window)
• Jun 18 — International Picnic Day (opens in a new window)
• Jun 19 — Juneteenth
• Pride Month (opens in a new window)
• National Safety Month

July

Independence Day is the only July holiday in the United States. So, start planning for early holiday shopping, and be sure to watch for those Christmas in July sales!

• Jul 4 — Thursday, Independence Day (opens in a new window)
• Jul 20 — National Lollipop Day
• National Recreation and Parks Month
• Plastic Free July (opens in a new window)

August

There are no major 2024 holidays in August, but be sure to remember back-to-school (opens in a new window) and college essential gift ideas.

• Aug 2 — National Coloring Book Day (opens in a new window)
• Aug 8 — International Cat Day
• Aug 17 — National Nonprofit Day
• Aug 26 — National Dog Day

September

September seems to be the month of of birthdays and wedding celebrations (opens in a new window) in the fall. Other holidays this month include:

• Sep 2 —  Monday, Labor Day
• Sep 8 — Sunday, National Grandparents Day (opens in a new window)
• Hispanic Heritage Month

October

October is the time for Halloween-themed gifts and early Christmas shopping.

• Oct 6-12 — Fire Prevention Week
• Oct 31 — Thursday, Halloween (opens in a new window)

November

It's time for Thanksgiving and Black Friday gift shopping! Important dates in November include:

• Nov 11 — Monday, Veterans Day (opens in a new window)
• Nov 19 — Tuesday, International Men's Day
• Nov 28 — Thursday, Thanksgiving Day
• Nov 29 —  Friday, Black Friday Day (opens in a new window)
• Nov 30  — Small Business Saturday
• Movember/Men’s Health Awareness Month

December

December is the time for those last-minute gift ideas, sending holiday cards (opens in a new window), and getting your party favors for New Year's Eve. Important days this month include:

• Dec 2 — Cyber Monday
• Dec 3 — Giving Tuesday
• Dec 24 — Tuesday, Christmas Eve (opens in a new window)
• Dec 25 — Wednesday, Christmas Day
• Dec 26- Jan 2 —  Thursday, Chanukah/Hanukkah
• Dec 26- Jan 1 — Thursday, Kwanzaa 
• Dec 31 —  Tuesday, New Year's Eve (opens in a new window)

With this calendar, you'll be sure to take advantage of seasonal marketing opportunities in 2024. These US holidays are great for giveaways and boosting your awareness. Shop the huge collection of promotional products, giveaway items, and gifts at 4AllPromos (opens in a new window) to make every occasion an opportunity.